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It can be super easy to put data security on the back burner, whether it's because you don't think you're at risk, you think it's just too complicated or that it simply isn't in the budget. But if you let that happen, you're only asking for trouble. Contrary to what you may think, it doesn't have to be difficult, and it doesn't have to cost a fortune. And it's essential, as the number of data thefts, ransomware attacks, and breaches is on a sharp rise.
It may seem like it's safer and more secure to have everything sitting on a drive in your office. But what happens if that drive fails or there's a natural disaster that ruins the entire building? One wrong move or click of the button, and the data is breached or gone. All it takes is one employee clicking on a bad link, and your safe haven can be upturned.
The answer is either a virtual private server or dedicated servers. Solutions that are built with data protection and security in mind. Solutions that are tailor-made for your business needs. Dedicated servers are the cream of the crop here and provide the best protection. But they do come at a price. Many small businesses prefer not to make that big jump – from your typical shared hosting straight to a dedicated server.
In that case, moving to a virtual private server is the next best thing and doesn't increase your hosting costs by very much at all. Depending on your needs, you could be running on a VPS for as little as $7.50/month.
It's not all about security, though. It's also about your sales and even your brand. If your website goes down, how much will it affect your revenue or your reputation? Studies show one hour of downtime could end up costing over $100,000. Of course, this will vary from business to business. Smaller companies may not lose that much money, but their brand and reputation could hit harder. Even long-time customers who prefer your business may turn to competitors if they start to doubt how secure and reliable your site is.
Written by Brandon Fournier / January 25, 2017